The Roles of Banking Industry in Agricultural Marketing in Nigeria
The Roles of Banking Industry in Agricultural Marketing in Nigeria
Abstract of The Roles of Banking Industry in Agricultural Marketing in Nigeria
The Roles of Banking Industry in Agricultural Marketing in Nigeria
The Effect of Product Quality on Brand Loyalty Abstract of The Effect of Product Quality on Brand Loyalty The purpose of this research was to investigate the degree of effect product quality has on brand loyalty and to determine other factors that are responsible for brand loyalty especially in the Nigerian telecommunications industry. Previous…
The Roles of Promotional Tools as a Means of Creating Customers’ Patronage in Banking Industry Chapter One of The Roles of Promotional Tools as a Means of Creating Customers’ Patronage in Banking Industry INTRDUCTION: Many people consider “selling” and “marketing” as synonymous terms but actually selling is only one of the components of marketing….
Application of Marketing Concepts in Banking Industry and Its Effect on Customer Satisfaction Chapter One of Application of Marketing Concepts in Banking Industry and Its Effect on Customer Satisfaction INTRODUCTION BACKGROUND OF THE STUDY Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s…
The Influence of Brand Image on Consumer Behaviour Chapter One of The Influence of Brand Image on Consumer Behaviour INTRODUCTION BACKGROUND OF THE STUDY The growing need to maintain a competitive edge and customer loyalty in the industry segment predetermine the significance to maintain unique and outstanding brand of services and product that commands…
The Effectiveness of Advertising on the Marketing of Consumes’ Product Abstract of The Effectiveness of Advertising on the Marketing of Consumes’ Product This research work was carried out to examine the effectiveness of advertising in the marketing of consumers’ product using Nestle Food Nig Plc. The objective of this study is to know if…
The Impact of Marketing on Agricultural Development in a Developing Country Chapter One of The Impact of Marketing on Agricultural Development in a Developing Country INTRODUCTION In most developing economics and in Nigeria particularly, there is abundant land and human resources but the diverse resources and capacities are at present under-utilized due to mismanagement…