New Product Development as a Tool of Increasing Market Share in Soft-drinks Industry
New Product Development as a Tool of Increasing Market Share in Soft-drinks Industry
New Product Development as a Tool of Increasing Market Share in Soft-drinks Industry
The Impact of Nafdac on Marketing of Drugs Abstract of The Impact of Nafdac on Marketing of Drugs This research project is primarily concerned with the impact of NAFDAC on marketing of Drugs in Enugu state. The purpose of this research is to know how the national Agency for food and Drugs Administration and…
Perception of Students Towards Social Media as a Marketing Tools Abstract of Perception of Students Towards Social Media as a Marketing Tools The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their…
Sales Management in the Brewery Industry Abstract of Sales Management in the Brewery Industry The research was carried out as a result of some of the following problems. Sales people represent their company to the outside world, consequently, opinion of a company and its product are formed often from impression left by the sales…
Self Empowerment Through the Processing and Marketing of Locust Beans for Export Abstract of Self Empowerment Through the Processing and Marketing of Locust Beans for Export The project is primarily aimed at empowering the youth through processing of locust beans. This condiment involved boiling for 12 hours soaking the seeds in water, dehulling, boiling…
Effects of Motivation on Salesforce Performance in Guinness Nigeria Plc and Mobile Telecommunication Network Abstract of Effects of Motivation on Salesforce Performance in Guinness Nigeria Plc and Mobile Telecommunication Network This study was conducted to evaluate the effects of motivation on sales force performance in Guinness Nigeria Plc and MTN in South-East. The major…
The Influence of Advertising and Personal Selling on New Product of Commercial Banks Abstract of The Influence of Advertising and Personal Selling on New Product of Commercial Banks In today’s highly competitive marketing environment, marketers do not stop at developing a good product, pricing it attractively and making it readily available to the target…