Marketing Information System as a Tool for Effective Marketing Planning and Control
Marketing Information System as a Tool for Effective Marketing Planning and Control
Marketing Information System as a Tool for Effective Marketing Planning and Control
The Impact of “marketing Mix” in the Accomplishment of Organization Objective Abstract of The Impact of “marketing Mix” in the Accomplishment of Organization Objective Marketing as a profession and an academic discipline has undergone a rebirth which has made its principle more embracing and positive in its everyday application in improving product innovation??? The…
The Impact of Cultural Influences on Consumer Buying Behaviour Abstract of The Impact of Cultural Influences on Consumer Buying Behaviour The primary objective of this research work is to investigate the impact of cultural influences on buying behaviour, particularly on consumers. Information and data used in this presentation were based on various shades of…
The Problem of Logistics in Marketing Fast Food Chapter One of The Problem of Logistics in Marketing Fast Food INTRODUCTION From many years now, there have been poor logistics management in all aspect of our economy especially in the area of marketing in such a way that its effect has been a set back…
Effect of Pricing Strategies on Sales Volume ( a Case Study Fpa Marketing Model Shop) Abstract of Effect of Pricing Strategies on Sales Volume ( a Case Study Fpa Marketing Model Shop) The broad objective of this study is to examine effect of pricing strategies on sales volume using Marketing Model Shop in Federal Polytechnic Ado-Ekiti as case study. The study adopted…
Effect of Market Segmentation on Sales Performance of Beverage Industries Chapter One of Effect of Market Segmentation on Sales Performance of Beverage Industries INTRODUCTION Background of the study Marketing has over the years advanced from various concepts and philosophies, which include the production concept, selling concepts, and product concepts. The marketing concept is viewed…
The Effect of Advertising on a Company’s Product Abstract of The Effect of Advertising on a Company’s Product The purpose of the project, Effect of Advertising on a Company’s Product. The aim of the project is to explicate more light on the usefulness of advertising on a company’s product. In the process of preparing…