Impact of Effective Distribution Management in a Marketing Company
Impact of Effective Distribution Management in a Marketing Company
Abstract of Impact of Effective Distribution Management in a Marketing Company
Impact of Effective Distribution Management in a Marketing Company
Promotional Strategy as a Tool of Organizational Profitability Chapter One of Promotional Strategy as a Tool of Organizational Profitability INTRODUCTION In this study, the main objective of promotional activities as stated by Engel et al (1979) is to facilities sales and also contribute to long run profit performance of an organisation. In economic terms,…
The Impact of Promotional Activities on the Purchase of a Company’s Product Abstract of The Impact of Promotional Activities on the Purchase of a Company’s Product This research seeks to explore “The impact of promotional activities on the purchase of company’s product using Nigeria Bottling Company Plc. as a case study. It has other…
Effect of Marketing Research on Product Development Chapter One of Effect of Marketing Research on Product Development INTRODUCTION BACKGROUND OF STUDY Today’s world is characterized by major changes in market and economic conditions, coupled with rapid advances in technologies. In other to ensure future success in the market companies invest in marketing research on…
Consumer’s Perception of Branding and Packaging on Sales of Cosmetics Products Chapter One of Consumer’s Perception of Branding and Packaging on Sales of Cosmetics Products INTRODUCTION BACKGROUND OF THE STUDY The topic of this research work is “The consumer’s perception of branding and packaging on sales of cosmetics products”. The American marketing association defines…
Application of Marketing Concept in Banks and Its Effectiveness in Consumer Satisfaction Chapter One of Application of Marketing Concept in Banks and Its Effectiveness in Consumer Satisfaction INTRODUCTION BACKGROUND OF THE STUDY Marketing concept is a customer oriented philosophy which states that customer’s satisfaction is the economic and social justification of firm’s corporate existence….
The Roles of Banking Industry in Agricultural Marketing in Nigeria Abstract of The Roles of Banking Industry in Agricultural Marketing in Nigeria The Roles of the Banking Industry in Agricultural Marketing in Nigeria. This project was designed to bring out the roles of banking industry in the agricultural sector of Nigeria economy with Excel…